Wedia for
Consumer Goods
Streamline production to bring personalized content to market faster, create an engaging customer experience and have an overview of all your content, schedules and investments… Accurately monitor how official visuals are adopted by distributors and strengthen control over product images and the end-user’s experience of brands. A Digital Asset Management (DAM) tool provides all these benefits and more for the consumer goods sector.
A single source of truth
Give internal and external teams quick access to approved product packshots, images, videos, campaign visuals etc. with all relevant copyright and usage permissions related to assets.
Support your indirect distribution network
Make it easier for your network of partners and distributors to create localized yet brand consistent content by automating the content production and customization process.
Ensure a positive end-user experience
Deliver a seamless, omnichannel experience across all sales channels, from your eCommerce website to those of distributors, eRetailers and influencers by connecting the Wedia DAM to your existing PIM, CMS and e-commerce solutions.
Monitor how assets perform
Measure the efficiency of your assets for every market, brand, product and channel in order to understand which content is working and which is underperforming.
Marie-Céline Hamant
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DAM Project Manager, Pierre Fabre