All the latest trends and happenings in the world of DAM.
Latest articles
Artificial Intelligence and media: the DAM revolution
What exactly is AI? And how can it be integrated into Digital Asset Management solutions?
by
Sara Jabbari
,
1 Jun
2022
artificial intelligence
Innovation
Digital Asset Management
Article
DAM and PIM: Competing or Complementary?
Our infographic highlights the main features and benefits of both DAM and PIM.
by
Sara Jabbari
,
27 Apr
2022
PIM
DAM
Article
How to analyze the performance and use of your marketing content
How do analytics provide you with the data you need to analyze the performance of your content?
by
Teoman Efe
,
17 Mar
2022
Article
"Corporate DAM is a driving force in the customer experience, enhancing visual marketing content to, finally, boost product sales" - Julien Fauvel, CMO, Wedia
What are the new challenges when it comes to the customer experience?
by
Arnaud Desfontaines
,
14 Oct
2021
digital experience
Wedia DAM
Article
Infographic: The evolution of the customer journey and how a DAM helps to master omnichannel
It’s been a journey - Today’s customer journey has come a long way. For many years there have only been a few channels...
by
Lynn Klemke
,
22 Sep
2021
Infographic
Retail
"The product view feature in our DAM creates even more value for marketing teams", Olivier Grenet, CTO of Wedia
Olivier Grenet - CTO of Wedia, talks about the built-in product view feature in the Wedia DAM solution
by
Sara Jabbari
,
30 Aug
2021
DAM
image marketing
Digital Asset Management
Article
The ROI of Video Marketing: Why and how videos boost your business success
Press play - it's well known that video has been a major trend in marketing for the past decade. And it is here to stay.
by
Lynn Klemke
,
23 Aug
2021
ROI
Video ROI
Article
DAM for the Banking and Insurance sector
Can technological solutions, particularly DAM (Digital Asset Management) help the banking and insurance sector?
by
Teoman Efe
,
10 Aug
2021
Banking
Insurance
Wedia DAM
Article
Why is DAM the pharmaceutical industry's best friend?
The pharmaceutical industry's marketing challenges and needs are very specific, and for good reason - it's one of the most re