DAM

All the latest trends and happenings in the world of DAM.

Latest articles

Artificial Intelligence and media: the DAM revolution

Artificial Intelligence and media: the DAM revolution

What exactly is AI? And how can it be integrated into Digital Asset Management solutions?

by

Sara Jabbari

,

1 Jun

2022

artificial intelligence
Innovation
Digital Asset Management
Article
DAM and PIM: Competing or Complementary?

DAM and PIM: Competing or Complementary?

Our infographic highlights the main features and benefits of both DAM and PIM.

by

Sara Jabbari

,

27 Apr

2022

PIM
DAM
Article
How to analyze the performance and use of your marketing content

How to analyze the performance and use of your marketing content

How do analytics provide you with the data you need to analyze the performance of your content?

by

Teoman Efe

,

17 Mar

2022

Article
"Corporate DAM is a driving force in the customer experience, enhancing visual marketing content to, finally, boost product sales" - Julien Fauvel, CMO, Wedia

"Corporate DAM is a driving force in the customer experience, enhancing visual marketing content to, finally, boost product sales" - Julien Fauvel, CMO, Wedia

What are the new challenges when it comes to the customer experience?

by

Arnaud Desfontaines

,

14 Oct

2021

digital experience
Wedia DAM
Article
Infographic: The evolution of the customer journey and how a DAM helps to master omnichannel

Infographic: The evolution of the customer journey and how a DAM helps to master omnichannel

It’s been a journey - Today’s customer journey has come a long way. For many years there have only been a few channels...

by

Lynn Klemke

,

22 Sep

2021

Infographic
Retail
"The product view feature in our DAM creates even more value for marketing teams", Olivier Grenet, CTO of Wedia

"The product view feature in our DAM creates even more value for marketing teams", Olivier Grenet, CTO of Wedia

Olivier Grenet - CTO of Wedia, talks about the built-in product view feature in the Wedia DAM solution

by

Sara Jabbari

,

30 Aug

2021

DAM
image marketing
Digital Asset Management
Article
The ROI of Video Marketing: Why and how videos boost your business success

The ROI of Video Marketing: Why and how videos boost your business success

Press play - it's well known that video has been a major trend in marketing for the past decade. And it is here to stay.

by

Lynn Klemke

,

23 Aug

2021

ROI
Video ROI
Article
DAM for the Banking and Insurance sector

DAM for the Banking and Insurance sector

Can technological solutions, particularly DAM (Digital Asset Management) help the banking and insurance sector?

by

Teoman Efe

,

10 Aug

2021

Banking
Insurance
Wedia DAM
Article
Why is DAM the pharmaceutical industry's best friend?

Why is DAM the pharmaceutical industry's best friend?

The pharmaceutical industry's marketing challenges and needs are very specific, and for good reason - it's one of the most re

by

Teoman Efe

,

19 Jul

2021

Life sciences
Article

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